Brands are always evolving and we firmly believe that audiences should evolve with them. This is why we always encourage our clients to collaborate with relative brands. One of our recent success stories is our collaboration with PikchurTV, Pakistan’s first OTT platform, and Rastah, a leading fashion brand. We knew that the launch of PikchurTV’s new web series “Phaatak” and “Khoj” was the perfect opportunity to showcase Rastah’s unique and trendy style. Our team worked closely with the producers to ensure that the actors in the series were outfitted in Rastah’s latest designs. The result was a stunning campaign that featured some of Pakistan’s biggest stars, including Samiya Mumtaz and Saleem Mehraj, wearing Rastah’s fashionable and on-trend outfits.